The Heroic app and Coach program are related: they both cover ancient wisdom, modern science, and practical tools. They’re also different, in that Coach goes into greater depth across all categories, as well as provides a higher-level of guidance and accountability.
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And…
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Another way to understand the difference is to step back for just a moment and chat about the “one thing” that we’re striving to do at the HIGHEST possible level (and better than anyone else out there) → Help you move from Theory to Practice to Mastery.
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​Theory: On the theory side of things, we have our FREE offering of “more wisdom in less time” via the 600+ PhilosophersNotes, 1,000+ Optimize +1s, and 50+ 101 Classes, as well as the theory that’s included in our $99/year Premium Heroic offering, which right now includes Basic Training.
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​Practice: To put that theory into practice, we created a set of world-class features—including our 3-minute daily Commit + Hit world-class habit tracking and behavior modification practice, the Virtue Compass, the step-by-step Tools in the Toolbox, and Heroic Recommended Targets (aka habits)—all of which are on the new Heroic social training platform and part of that same $99/year Premium Heroic offering that includes Basic Training.
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​Mastery: Mastery is where Coach comes in. Coach is our 300-day, research-backed program that goes DEEP into the seven facets for living Heroically. These are the same themes that Brian covers in the 7 Objectives of Basic Training in our Premium Heroic offering, but instead of spending around an hour on each one, we spend months.
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We also do Live Coaching calls together as a Coach community multiple times every month, with members of Team Heroic as well as world-class Luminary Guest Faculty members.
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To earn your certification from our Coach program, you’ll need to systematically install various fundamental behaviors: following your nutritional protocol, physically moving your body, turning off your electronics an hour before going to sleep, training your breathing, meditating, doing a daily gratitude practice, and journaling.
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We’ll guide you on when to start each one, and give suggestions for how much of each to do and when so that by the end of the 300-days all of those behaviors will just be part of who you are and how you show up.
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And…
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The best place to actually TRACK those behaviors is via the new Heroic app, which was intentionally designed to be a perfect complement to the Coach program.
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Standard tuition for our Coach program is now $5,000, which we’ve been told (by those who joined at that full rate) is an already astonishingly awesome price for the quantity and caliber of what you get. And, after Heroic acquired Optimize, we’ve been offering some even more astonishing pricing options. You can learn more about the best available pricing available, and when the next Coach class kicks off, by heading to www.heroic.us/coach.